When Online Fundraising and Real World Action Meet

July 5, 2010 at 12:43 pm 1 comment

Grind For Kids ambassador, Philipp Postrehovsky, is a self-admitted “grind addict.” In case you haven’t heard this term before, a grind addict is someone who can’t get enough of the Grouse Grind — someone who’s always on the look out for that extra drive to reach the top of the mountain, rain or shine.

Inspiration struck Philipp and with it came a new mission for the BC Children’s Hospital Foundation. We think the Grind for Kids project is a stellar example of when Web 2.0 and real life action meet and drive a movement, both on and offline. And hey, it’s win-win when BC kids benefit, right?

To learn more about Grind For Kids, click here and help spread the summer word! Meantime, enjoy our impromptu chat with our mountain man, Philipp Postrehovsky.

So Philipp, what is the connection between BC Children’s Hospital and the Grouse Grind?

“Last year I did the Grouse Grind 55 times and I thought why isn’t there an event that leverages Grind addicts like me to raise a mountain of money for BC Children’s Hospital?”

Hands down, your favourite online aspect of Grind for Kids?

“You make every Grouse Grind count! Each step you take raises money and gets you closer to the top of the mountain!”

Why is BC Children’s so important to you?

“I don’t have kids yet but I hope to one day. I want my kids and all other kids in BC to have the best care in the world! You never know when you’ll need BCCH but when you do, you know your children will be in the best hands possible.”

What’s your superpower?

“Spreading conversation through the power of social media!”

Have you got a favourite quote or personal motto?

“Yes. It’s by Charles Mingus and it pretty much sums up what drives everything I do in life: “Making the simple complicated is commonplace; making the complicated simple,  that’s creative.”


Entry filed under: Foundation, Fundraising. Tags: , , , , .

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1 Comment Add your own

  • 1. jocelyne robinson  |  July 26, 2010 at 3:14 pm

    congrats philipp on the tremendous feat and energy that you demonstrate for the benefit of children!


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